I’m a big fan of Liz Earle’s classic cleanser – it easily removes makeup, the packaging is great, I love the smell. It’s almost perfect… However, sometimes I wince a bit at paying £14.50 for only 100ml of product. You all know how much I enjoy testing out dupes for you, and when I heard Aldi were releasing a lookalike in their Lacura line – I needed to get my hands on it.
For transparency’s sake I’m going to tell you I was sent both of these products for free to review, but I’m obviously going to take the price difference into consideration as if I’d bought them.
Packaging should probably be the least important part of any purchase, but, let’s take a look at these. Aldi really went there, didn’t they? I’ve tried some C&P “dupes” before (like the No7 Hot Cloth Cleanser) but they never really looked as close to the real thing as this one does. Look at the logo! And the colours! Anyway, the Liz Earle packaging is a reusable makeup bag and Aldi’s is just a box – both of these are a little bit wasteful, as how many of you actually reuse these little bags, and the box is sort of superfluous, although it’s recyclable, so have some points there Aldi!
Let’s talk about what you get in the package.
First of all, how much do both of these cost? As you can probably see, these are different sizes – Liz Earle makes Cleanse and Polish in all sorts of bottles and pumps ranging from 15ml samples to the big daddy 200ml tubes, but this is the only way you can buy the Lacura cleanser. What I have here is the 100ml starter kit, that usually costs £16 – but for simplicity I’m going to compare like for like with what’s on the Liz Earle site.
Aldi – 200ml tube with one muslin cloth: £3.99
Liz Earle – 200ml tube with two muslin cloths: £28
So the price disparity between these two is hardly pocket change. There’s a £24 difference, or to put it like this – Liz Earle’s Cleanse and Polish is 500% more expensive than Aldi’s alternative (that’s six times the price).
For the record, I completely prefer the pumps that the 100ml/150ml Liz Earle cleansers come in, they dispense the perfect amount every time, and I’d always choose that packaging over the tube, but for this price difference I’d definitely be up for exploring another option.
ALDI: Aqua, Caprylic/Capric Triglyceride, Theobroma Cacao Seed Butter, Cearyl Alcohol, Glycerin, Polysorbate 60, Sorbitan Stearate, Cetyl Alcohol, Propylene Glycol, Phenoxyethanol, Eucalyptus Globulus Leaf Oil, Citric Acid, Ethylhexylglycerin, Camellia Sinensis Leaf Extract, Potassium Hydroxide Disodium EDTA, Chamomilla Recutita Flower Extract, Rosmarinus Officinalis Leaf Extract, Potassium Sorbate, Sodium Benzoate, Limonene.
LIZ EARLE: Aqua (water), Caprylic/capric triglyceride, Theobroma cacao (cocoa) seed butter, Cetearyl alcohol, Cetyl esters, Cera alba (beeswax), Glycerin, Polysorbate 60, Sorbitan stearate, Eucalyptus globulus leaf oil, Rosmarinus officinalis (rosemary) leaf extract, Humulus lupulus (hops) extract, Chamomilla recutita (matricaria) flower extract, Propylene glycol, Phenoxyethanol, Panthenol, Benzoic acid, Dehydroacetic acid, Sorbitol, Limonene, Ethylhexylglycerin, Polyaminopropyl biguanide, Citric acid, Sodium hydroxide.
Too long, didn’t want to read 100 long names of chemicals summary: apart from some of the confusing scientific ingredients towards the end of the list – they’re really pretty similar. The only glaring difference is that Aldi’s does not contain beeswax, which makes it vegan, while Liz Earle is not – and LE contains hop extract (the plant that gives beer its taste).
I would also guess (although I can’t be sure) that the proportions of all the plant extracts except eucalyptus are higher in Liz Earle’s although I’ll go into that later!
Liz Earle is on the left, Aldi is on the right.
Pumped out, both of these look and feel quite similar, I would say that the Liz Earle version is a bit thicker and whiter – but there really isn’t that much in it.
Overall, I think the Liz Earle product is thicker and more luxurious, which probably has something to do with the beeswax used in it.
How good are they at cleansing?
They really are very similar, both remove makeup perfectly! The difference between them is not that noticeable.
Scent-wise the Aldi product just smells of eucalyptus, which is fine, it’s refreshing and quite gender neutral, but it doesn’t smell exactly like Liz Earle. It might be because I’ve been using Liz Earle for so long (like, years), but when I first used the Aldi cleanser on my face it was 100% an Airwaves chewing gum sort of scent to me. If you’ve never tried LE before, it still smells like eucalyptus, but also a bit more herby – it reminds me of a spa!
After cleansing I felt like Aldi’s Cleanse & Polish wasn’t quite as moisturising as Liz Earle, but my face didn’t feel dry with the Aldi one by any means.
Muslin cloth rating
Confession time: I don’t actually use these! I prefer flannels because they stay warmer and are better exfoliators – and all muslin cloths, no matter how expensive eventually go grey and frayed in the wash. But I know some of you might use these, and as you can hopefully see from the photo the green edged one (Liz Earle) is thicker – and you get two vs only getting one with the Aldi version.
Do I still love Liz Earle Cleanse & Polish? YES – it’s a great cleanser and I’d recommend it to anyone who can afford it – but the Aldi version is pretty impressive too! If you’re starting off the new year with keeping an eye on what you’re spending on beauty products, I would definitely give it a try. It’s only £3.99, anyway.
I wouldn’t say it’s an 100% dead-on dupe, but I do really like it and I’ll be using my tube up in the mean time.
Have you tried it? Let us know what you think in the comments…
Want to see more drugstore dupes we’ve given a go?